How to Use Website Accessibility to Boost SEO – accessiBe

website accessible

Did you know that making your website accessible to people with disabilities by using tools such as accessiBe can also help improve your SEO? It’s true! Here’s how it works:

Accessibility refers to the design of websites and web content that make it possible for everyone, including people with disabilities, to use the internet. This includes ensuring that all users can perceive, understand, and navigate your website.

While most people think of accessibility in terms of making sure that people with disabilities can use your website, it’s important to remember that accessibility is also about making your site usable for everyone. This includes people using assistive technologies like screen readers and those with slower internet connections or older browsers.

Google has stated that they are committed to making the web more accessible. They have even released a tool to help developers test the accessibility of their websites.

Making your website accessible helps people with disabilities, but it can also improve your SEO. Here’s how:

Accessible websites are easier for search engines to crawl

When you make your website accessible, you are also making it easier for search engine bots to crawl and index your site. This is because accessible websites use proper markup and coding that is easy for bots to understand.

Accessible websites provide a better user experience

Another benefit of accessible websites is that they provide a better user experience for all users. This is because accessible websites are designed to be easy to use and navigate, and they often load faster than sites that are not designed with accessibility in mind.

Users who have a positive experience on your site are more likely to return, and they may also recommend your site to others. This can lead to more traffic and, as a result, better SEO.

Accessible websites are more likely to be compliant with web standards

When you make your website accessible, you are also making it more likely to comply with web standards. This is because accessible websites are designed using code that meets W3C’s Web Content Accessibility Guidelines (WCAG).

WCAG is a set of guidelines covering a wide range of accessibility issues, and compliance with these guidelines can help improve your website’s SEO.

Making your website accessible is good for business

In addition to improving your SEO, making your website accessible is also good for business. This is because accessible websites are more likely to be used by a wider range of people, including people with disabilities.

People with disabilities have a spending power of $1 trillion, and they are more likely to do business with companies that make an effort to accommodate their needs.

Making your website accessible is the right thing to do

Ultimately, making your website accessible is the right thing to do. However, it’s important to remember that people with disabilities are just like everyone else, and they should have the same opportunity to use and enjoy the internet.

Conclusion

When you make your website accessible, you are not only helping people with disabilities, but you are also helping to make the web a better place for everyone. If you’re unsure how to make your website accessible, several resources can help, including the W3C’s Web Content Accessibility Guidelines (WCAG). These guidelines cover a wide range of accessibility issues, and they can help you make your website more accessible to everyone.